At the core of digital transformation

Most of our customers are multinational enterprises in the Nordic region. They have very similar marketing challenges and needs.

While traditional marketing methods and channels are becoming inefficient, new tools, channels, and platforms are emerging. Companies are allocating an increasing share of their marketing budgets to new types of digital services.

Klikki is positioned at the core of this transformation. We boost our clients' business by challenging the traditional marketing methods. We help companies to renew their marketing strategies more data and technology driven.

2015

Year 2015 was good, as we acquired a number of significant new customers. One major achievement was that we were able to build our data, analytics and technology capabilities according to our strategy.

We were also able to hire qualified people to build this line of business in our main markets, Sweden and Finland. In our industry, year after year it is a big challenge to keep up with the pace of change.

2016

We are looking forward to a very exciting year. We will continue to deliver great results to our large customer base, and we expect to grow significantly both in Sweden and Finland.

In 2015, we implemented our new strategy, which enabled us to serve our clients more efficiently.

Our customers are mainly large companies in different stages of their digital transformation journeys. Some have been operating in the digital environment for a relatively long period, whereas others have just started their journey.

We renewed our organizational structure and created teams with versatile skills and more independence. These changes have led to more agile customer service.

We faced recruitment challenges, which is common in our industry. Thanks to the good reputation of our brand, however, we were able to find the talents we were looking for.

We focus on our employees’ well-being in many ways, by providing education and training, and developing good leadership, among other things. It is also very important to engage employees in our business development.

2016

The outlook for 2016 is positive. We will continue to work hard to help our existing customers succeed, and seek growth by acquiring new ones.

In 2015, Klikki AB reached its most important financial KPIs. We focused on developing our operations and customer services according to our strategy.

Although it is a challenge to find the right talents in our industry, we were able to make excellent recruitments in 2015.

To further develop and improve our accuracy and processes for recruiting, we will continue to focus on training, education, and the well-being of our employees, as well as developing good leadership. We strive to make Klikki a good place to work, grow, learn, and have fun.

With the constant transformation and development of our industry, it is important to stay up-to-date. In 2015, we launched a training program that combines our core services and consulting. Our employees also attend various seminars and events around the world.

In 2015, we had several inspiring projects where we created successful marketing platforms for our customers. As an example, we created a global social-platform-driven campaign for one of our B2B customers to increase awareness of the company’s brand and services in 30 countries.

2016

This looks to be a promising year for us. The final months of 2015 were the busiest in Klikki’s history. We gained new customers and provided more services for our existing ones. We will continue to focus on developing data and insights services, as well as increasing our competencies in technology.